Grant Cardone is an internationally acclaimed motivational speaker, real estate investor and best-selling author who has built a multibillion dollar property empire and popularized his 10X philosophy of investing in yourself in order to be successful. His estimated net worth stands at $400 Million with income being generated through real estate deals, sales training programs and brand partnerships as income generators.

Cardone’s success didn’t happen overnight, however. Like many entrepreneurs, he experienced a difficult start to his life and battled addiction, before eventually breaking free and kickstarting his career as a used car salesman – eventually ascending the ranks until reaching the pinnacle of salesmanship himself.

Cardone later established Cardone University, an extensive sales training program which quickly became one of his most lucrative businesses. He owns several multi-million dollar companies such as Cardone Acquisitions and Cardone Training Technologies that also help increase sales for businesses while creating profitable careers for people. Cardone’s training programs aim to help individuals increase sales while expanding their businesses with simple steps that students can access at any time during training programs.

Grant presents numerous topics designed to hone sales skills and expand businesses, from how to close a sale and improve negotiating strategies to teaching participants the importance of being poised and forward thinking during sales processes.

Grant addresses how to identify your ideal client and sell directly to them. He notes that most sales opportunities are lost because people do not understand how to recognize who their ideal customer is – someone who wants what you have to offer, is ready to buy, and is open to making a deal immediately.

Grant offers guidance on how to effectively address and overcome common objections, while also explaining how to follow-up with potential buyers to keep them interested.

Real estate investing requires cash flow, which is why Grant Cardone prioritizes multi-family properties that will produce income. He prefers buying 30 units or more rather than purchasing single family homes as this provides diversification within his portfolio and multiple streams of income – this strategy has led him to an impressive portfolio worth over $4 billion dollars!